When delivering a finalist presentation, the key to winning new business lies beyond simply laying out facts and figures. What it requires first and foremost is a connection — an understanding of the sponsors’ point of view, their goals for the plan — and the needs of their employees. You need to make a meaningful connection between fees, investments and the essential services that will allow you to help a company achieve its strategic business objectives and deliver greater value to participants.
Create a narrative. Use data to tell a story that seamlessly weaves together your offering with the vision of the plan sponsor and key stakeholders. Illustrate the plan’s current state, highlighting key metrics. Charts, graphs and infographics can make complex data more easily digestible and impactful in a presentation. Use PlanFees’ compelling data visualizations to highlight how your solutions align with the sponsor’s goals.
Tailor your approach. Tailor your presentation to the specific size, demographics, industry, assets and needs of the plan and its sponsor. Show that you fully understand their unique situation and offer a custom solution to their challenges. Integrate your prospect’s logo, brand colors, images and messaging within your presentation to make it more relatable. You can use RFP Express to generate a branded report with custom quotes from top providers based on your prospect’s plan data.
Leverage real success stories. Use case studies of successful outcomes with other organizations to further demonstrate your expertise. Show how your advisory offering has delivered proven tangible benefits to companies with similar challenges. Incorporating these examples can help bring your presentations to life, making them more impactful, engaging and persuasive.
Identify opportunities for improvement. Point out specific areas where you can add value, such as cost savings or enhanced services, but avoid being overly critical of the current plan. Prism Total Fees Benchmarking can offer revealing data to support your recommendations. Use benchmarking data to show how the plan’s fees compare to industry averages, highlighting actionable areas with room for improvement. This data-driven approach strengthens your recommendations by grounding them in objective, industry-standard metrics.
Your Presentation Partner
Your finalist presentation is a chance to connect with plan sponsors on a deeper level. By using PlanFees to tailor your presentation, showcase your expertise and offer clear and meaningful insights, you can demonstrate your commitment to delivering value at the outset of your engagement. Our suite of powerful reporting tools can help you build trust and demonstrate your credibility when it matters most.
PlanFees is your partner from initial fee discussions to finalist presentations. Benchmark better — and close more deals — with PlanFees.
